What are the parameters to gauge success for

consumer mobile applications

For consumer mobile applications, number of downloads, time spent using the app and the amount of money that is spent on the app are considered in the top 3 parameters. Mobile app development companies, which

develop consumer apps

, use this metrics to create the story board for the proposed app.

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How to develop mobile application for B2C mcommerce and car rental business

To develop mobile app for any business vertical, you need to follow the given steps:

Choose a right mobile app platform - Today there are various mobile platforms available in the market like android, iOs, Windows, HTML. But it is very important to select a right platform which suits best for your audience and business requirements.

Mobile app design - You should have a clear vision for the design of your app which plays a vital role in the whole

app development process

. For that you need to convey your imagination to some profe...

Why cross platform mobile development surging in travel, hospitality and online rental business

As “mobile first” is the approach of growing enterprises, mobile application development is a key requirement for them. Cross platform mobile development is important because of fragmentation. Fragmentation arose due to the presence of different mobile platforms, user interface, SDKs and programming languages. As per the reports, the mobile operating system market share is divided among different platforms. Android constitute of 61% of the market share, iOS has 21% share, Windows have 5% share, Blackberry has 6 % share and other...

How ecommerce mobile app development is bringing growth to online retailers, ecommerce companies

Mobile commerce or mcommerce is defined as “the buying and selling of goods and services via mobile/wireless technologies and devices”. It is basically the use of mobile device to buy articles, pay bills, redeem coupon etc. Another definition explains that “Mobile Commerce is any transaction, involving the transfer of ownership or rights to use goods and services, which is initiated and/or completed by using mobile access to computer-mediated networks with the help of an electronic device.” Mobile enabled ecommerce websites and